Daily PR Brief – Fri 02/22/19


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Check out some of today’s best PR/Comms industry news clips:

media monitoring company Five Tips For Hiring And Retaining Top Remote Talent In 2019 (Forbes – February 22, 2019)

How talking too much causes a PR crisis (PR Daily – February 22, 2019)

More Leadership Changes, Layoffs At Cision (The Holmes Report – February 22, 2019)

2 Twitter Features Coming Down the Pike for Communicators (PR News – February 21, 2019)

How to pitch magazines: 4 tips for success (Muck Rack Blog – February 22, 2019)

5 Reasons Business Blogs are More Valuable than Instagram (PR Couture – February 21, 2019)

12 Ways To Solve Your Agency’s Communication Breakdowns (Forbes – February 22, 2019)

How Businesses Should Approach CSR (Business 2 Community – February 21, 2019)

The best bits and worst bits about running a PR firm, from Hotwire CEO Barbara Bates (PRmoment – February 22, 2019)

5 ways media interviews go up in flames (PR Daily – February 21, 2019)

How PR & Marketing Can Benefit from New Video Trends (Glean.info – February 22, 2019)

Summary Section:

Five Tips For Hiring And Retaining Top Remote Talent In 2019
By Rebecca Corliss, VP Marketing at Owl Labs
Forbes – February 22, 2019
In order to successfully recruit and retain remote workers, companies need to show candidates their commitment to the development, support and championing of all employees — whether or not they’re physically in the office.

How talking too much causes a PR crisis
By Michelle Garrett
PR Daily – February 22, 2019
Media interviews can quickly go off the rails if your spokesperson doesn’t know when to stop talking. Here are some tips to avoid letting loose lips sink your media strategy. 

More Leadership Changes, Layoffs At Cision
By Diana Marszalek
The Holmes Report – February 22, 2019
The latest spate of moves reflects ongoing restructuring at the company since its acquisition of TrendKite in January.

2 Twitter Features Coming Down the Pike for Communicators
By Sophie Maerowitz
PR News – February 21, 2019
Over the last week, two Twitter features have come to light that could change communicators’ approach to the platform. 

How to pitch magazines: 4 tips for success
By Jessica Lawlor, CEO at JL&Co.
Muck Rack Blog – February 22, 2019
We sat down with three experts to learn more about the art of pitching magazines.

5 Reasons Business Blogs are More Valuable than Instagram
By Jessica Thiefels
PR Couture – February 21, 2019
A blog allows you to drive more potential customers to your site while boosting your rankings in search—which is why it can’t be ignored.

12 Ways To Solve Your Agency’s Communication Breakdowns
By Forbes Agency Council
Forbes – February 22, 2019
Experts from Forbes Agency Council offer tips to help agency leaders find and correct existing gaps in communication and keep team members on the same page.

How Businesses Should Approach CSR
By Toby Cox
Business 2 Community – February 21, 2019
Public relations and corporate social responsibility, though different, are closely connected in their focus on building relationships with people.

The best bits and worst bits about running a PR firm, from Hotwire CEO Barbara Bates
By Barbara Bates, CEO at Hotwire
PRmoment – February 22, 2019
In my current role as CEO at Hotwire and with 25 years’ experience of running agencies, when it comes to the inspiring and the infuriating parts of PR, I have seen it all.

5 ways media interviews go up in flames
By Aiden Guilfoyle
PR Daily – February 21, 2019
A disastrous live interview can undo months of hard work. Here is how PR pros (and their clients) can prepare for some classic missteps in “do or die” interviews. 

How PR & Marketing Can Benefit from New Video Trends
By William Comcowich
Glean.info – February 22, 2019
As videos become more popular, companies are investing more in video production and promoting their videos. 


The Daily PR Brief is put together by media analysts at ITK Information Services.

If you’re interested in setting up customized media reports for your company or need any help with media monitoring or media research services, feel free to reach out.

All reports made with the help of media reporting software Report Mule.