Daily PR Brief – Fri 03/09/18


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Check out some of today’s best PR industry news clips:

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4 ways communicators can save time (Ragan – March 9, 2018)
How Two Millennial-ish Women Grew a Female-Dominated PR Powerhouse (MSN – March 9, 2018)
13 Ways To Boost Facebook Content Engagement Post-Algorithm Shift (Forbes – March 9, 2018)
Why blockchain PR is more important than ever (International Business Times – UK – March 9, 2018)
Infographic: 10 web design errors for PR pros to eliminate (PR Daily – March 9, 2018) [Infographic]
5 ways cryptocurrency is influencing PR tactics (Ragan – March 8, 2018)
A 3-Step Plan to Get C-Suite Buy-In for Your PR Metrics (PR News – March 8, 2018)
Strategy: Digital Video Content Trends (Meltwater Blog – March 8, 2018)
How to Prepare for Earnings Reporting (SHIFT Communications – March 9, 2018)
The PESO Model: The Content Distribution Super Strategy (Shonali Burke Consulting – March 8, 2018)
Cision reports 4Q loss (CNBC – March 9, 2018)

Summary Section:

4 ways communicators can save time
By Robby Brumberg
Ragan – March 9, 2018
As daylight saving time approaches, consider these tactics to make your productivity spring forward.

How Two Millennial-ish Women Grew a Female-Dominated PR Powerhouse
By Micah Solomon
MSN – March 9, 2018
JPR supports travel brands by organizing press coverage, influencer relations, and brand partnerships, as well as creating and disseminating unique content to promote social media engagement, and there’s a JPR team member entirely dedicated to partnership strategy.

13 Ways To Boost Facebook Content Engagement Post-Algorithm Shift
By Forbes Communications Council
Forbes – March 9, 2018
Facebook’s recent update means brands have to work harder to get followers engaging with their social media content.

Why blockchain PR is more important than ever
By Erhan Korhaliller
International Business Times – UK – March 9, 2018
With upcoming SEC regulation, only Blockchain start-ups that permeate transparency & authenticity will succeed.

Infographic: 10 web design errors for PR pros to eliminate [Infographic]
By Ted Kitterman
PR Daily – March 9, 2018
Although PR pros might be willing to farm web design out to a freelancer or other department, costly missteps can undercut their efforts. Here are some mistakes you can’t afford.

5 ways cryptocurrency is influencing PR tactics
By Jordan Chanofsky
Ragan – March 8, 2018
Though in its infancy, virtual cash threatens to upend the way business is done. Here’s how communicators can help clients in this volatile sector.

A 3-Step Plan to Get C-Suite Buy-In for Your PR Metrics
By Sophie Maerowitz
PR News – March 8, 2018
Aetna’s vice president of communications shares three steps to leveraging key performance indicators across internal departments.

Strategy: Digital Video Content Trends
By Evelyn Timson
Meltwater Blog – March 8, 2018
The world of digital video continues to grow year over year. Here are the latest trends and technologies in the space.

How to Prepare for Earnings Reporting
By Abby Garfunkel
SHIFT Communications – March 9, 2018
Are you struggling to file earnings reporting for client? Here are some suggestions for making your quarterly and year-end reporting seasons a little less overwhelming.

The PESO Model: The Content Distribution Super Strategy
By Brandon Andersen
Shonali Burke Consulting – March 8, 2018
With an oversupply of content, how can you make sure yours gets seen? Brandon Andersen explains how to use the PESO model to cut through the clutter.

Cision reports 4Q loss
By CNBC
CNBC – March 9, 2018
Cision reported a fourth-quarter loss of $34.5 million, after reporting a profit in the same period a year earlier.

 


The Daily PR Brief is put together by media analysts at ITK Information Services.

If you’re interested in setting up customized media reports for your company or need any help with media monitoring or media research services, feel free to reach out.

All reports made with the help of media reporting software Report Mule.