Daily PR Brief – Fri 03/22/19


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Check out some of today’s best PR/Comms industry news clips:

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13 Tips For Respectfully Letting An Agency Client Go (Forbes – March 22, 2019)

Get to know 8 of the finalists of the 2019 PRWeek Awards (Muck Rack Blog – March 22, 2019)

Racepoint Advises Embattled Huawei (O’Dwyer’s – March 21, 2019)

Discovery’s Michelle Russo Named US Chamber Of Commerce CCO (The Holmes Report – March 22, 2019)

The Importance of Adding Context to Share of Voice (PR News – March 21, 2019)

Technology Makes Us Lazy Communicators (Shonali Burke Consulting – March 21, 2019)

PR Tactics To Show Company Values (Crenshaw Communications – March 21, 2019)

How Editorial Calendars Improve PR Productivity and Media Pitching (Glean.info – March 22, 2019)

6 Things To Learn From Top Digital Marketing Blogs for 2019 (Mention Blog – March 22, 2019)

10 Ways To Leverage Awards When Promoting Your Brand (Business 2 Community – March 21, 2019)

Summary Section:

13 Tips For Respectfully Letting An Agency Client Go
By Forbes Agency Council
Forbes – March 22, 2019
Sometimes an agency and a client just aren’t a good fit. Members of Forbes Agency Council share their tips for respectfully letting a client go.

Get to know 8 of the finalists of the 2019 PRWeek Awards
By Hana Muasher
Muck Rack Blog – March 22, 2019
Muck Rack had the chance to catch up with eight of the night’s finalists — get to know these bright PR stars as we ask them questions about their career highlights and advice they’d give fellow PR pros.

Racepoint Advises Embattled Huawei
By Kevin McCauley
O’Dwyer’s – March 21, 2019
Huawei Technologies enlisted Larry Weber’s Racepoint Global for PR and crisis support as it takes on the the US law that bars governmental agencies and federal contractors from doing business with the Chinese firm.

Discovery’s Michelle Russo Named US Chamber Of Commerce CCO
By Diana Marszalek
The Holmes Report – March 22, 2019
Russo has spent 14 years at Discovery, most recently overseeing the media company’s global communications.

The Importance of Adding Context to Share of Voice
By Seth Arenstein
PR News – March 21, 2019
Years ago one rationale for entering the PR profession was that it was a good career for people looking to avoid working with numbers. Thankfully, such thinking is rapidly becoming passé.

Technology Makes Us Lazy Communicators
By Matt LaCasse, Digital Media Marketing Specialist, Inter-State Studio
Shonali Burke Consulting – March 21, 2019
Technology in communication is amazing, but remember why you’re using it in the first place.

PR Tactics To Show Company Values
By Richard Etchison
Crenshaw Communications – March 21, 2019
PR is the essential business function when it comes to imparting a company’s values to the public. Here are 5 PR tactics to get the word out.

How Editorial Calendars Improve PR Productivity and Media Pitching
By William Comcowich
Glean.info – March 22, 2019
Internal editorial calendars within a PR department or agency provide a roadmap and schedule for creation of PR materials, including press releases, blog posts, and content marketing.

6 Things To Learn From Top Digital Marketing Blogs for 2019
By Roberto Garvin
Mention Blog – March 22, 2019
Marketers need to stay on top of trends. One way to do this is to read the top marketing blogs to know what’s happening in the world of online marketing.

10 Ways To Leverage Awards When Promoting Your Brand
By Young Entrepreneur Council
Business 2 Community – March 21, 2019
Winning an industry award or accolade can work wonders for your business or personal brand when leveraged properly.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.