Daily PR Brief – Fri 04/19/19


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Check out some of today’s best

PR/Comms industry news clips:

Overcoming Past Failures to Succeed Today (Public Relations Society of America – April 19, 2019)

11 Tips For Responding To Negative Online Reviews (Forbes – April 19, 2019)

3 ways to adapt your PR strategy to changing algorithms (PR Daily – April 18, 2019)

PR In Continental Europe – Integrated, Creative, Thriving (The Holmes Report – April 18, 2019)

Using Livestreaming to Grow Your Brand, Community, & Influence (Shonali Burke Consulting – April 18, 2019)

5 behaviors that ruin media relationships (PR Daily – April 19, 2019)

HBO’s winter-cold response to Trump’s ‘Game of Thrones’ tweet (PR Week – April 19, 2019)

Chris Penn on Data Science for Marketing and Public Relations (March Communications – April 18, 2019) [PODCAST]

7 Ways To Get The Most From Your PR Budget (Crenshaw Communications – April 18, 2019)

Summary Section:

Overcoming Past Failures to Succeed Today
By Michael Smart
Public Relations Society of America – April 19, 2019
What’s your biggest failure? That’s become kind of a trendy question to ask yourself.

11 Tips For Responding To Negative Online Reviews
By Forbes Agency Council
Forbes – April 19, 2019
Members of Forbes Agency Council offer their tips for crafting the right kind of message in the face of a negative online review.

3 ways to adapt your PR strategy to changing algorithms
By Bronwynne Powell
PR Daily – April 18, 2019
Communicators must stay abreast of the latest platform changes or risk that their messaging will get lost in the noise. Here are tips for keeping up with the continual change.

PR In Continental Europe – Integrated, Creative, Thriving
The Holmes Report – April 18, 2019
Continental Europe presents a complex environment for agencies and in-house talent with skillsets, specialities and salaries varying considerably across countries.

Using Livestreaming to Grow Your Brand, Community, & Influence
By Ai Addyson-Zhang
Shonali Burke Consulting – April 18, 2019
The power of social media and technology, can help you grow your community. Ai Addyson shares her experience.

5 behaviors that ruin media relationships
By Jane Tabachnick
PR Daily – April 19, 2019
PR pros can’t do their jobs without media contacts. Here are some actions that will undermine reporters’ trust and tank your media strategy.

HBO’s winter-cold response to Trump’s ‘Game of Thrones’ tweet
By Diana Bradley
PR Week – April 19, 2019
Even President Donald Trump is getting in on “Game of Thrones” mania on Twitter, and HBO isn’t happy about it.

Chris Penn on Data Science for Marketing and Public Relations [PODCAST]
March Communications – April 18, 2019
Chris Penn, an expert on analytics and digital marketing, joins the show to talk about artificial intelligence and data science for marketing and PR.

7 Ways To Get The Most From Your PR Budget
By Dorothy Crenshaw
Crenshaw Communications – April 18, 2019
In the ideal world a PR budget has room for everything from robust media relations to borrowed-interest tactics and influencer relations. But what if things change?


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.