Daily PR Brief – Fri 06/19/20


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Check out some of today’s best

PR/Comms industry news clips:

 

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How PR can meaningfully celebrate Juneteenth (Muck Rack Blog – June 19, 2020)

Some hopefully helpful articles and different perspectives on PRs diversity problem (PRmoment (UK) – June 18, 2020)

Covid-19 Creative Showcase (June 19, 2020) (PRovoke – June 19, 2020)

How to scale your communications agency faster (Agility PR – June 19, 2020)

Use news briefs, not releases, when contacting the media for certain stories (Axia Public Relations – June 19, 2020)

We Speak – But Have We Forgotten How to Communicate? (Influence (UK) – June 19, 2020)

PR’s Top Pros Talk: Matt Kucharski (O’Dwyers PR – June 19, 2020) [VIDEO]

Panel: Racial injustice demands action, not just rhetoric (PR Daily – June 19, 2020)

BerlinRosen’s Jonathan Rosen on Fatherhood and PR: Consider the World Your Kids Live In (PR News – June 19, 2020)

How the PR industry has changed in the past 25 years (PR Daily – June 17, 2020)

Summary Section:

How PR can meaningfully celebrate Juneteenth
By Veleisa Burrell
Muck Rack Blog – June 19, 2020
As we celebrate Juneteenth, it’s helpful for PR pros to think through how to recognize the holiday meaningfully, and without stumbling, in an attempt to be part of the larger conversation on equality.

Some hopefully helpful articles and different perspectives on PRs diversity problem
By Ben Smith
PRmoment (UK) – June 18, 2020
I thought it would useful to share, in one place, some features and helpful resources where you can find a range of perspectives and information on the issue of diversity and inclusion in public relations, and the potential solutions to it.

Covid-19 Creative Showcase (June 19, 2020)
PRovoke – June 19, 2020
This week’s global showcase includes Hip Hop for Public Health, Depaul, Expedia Group, Sojern and ADARA, Tata Starbucks and Dettol.

How to scale your communications agency faster
By Pete Reis-Campbell
Agility PR – June 19, 2020
Like many business owners, I also feared putting my company at risk in the hopes of scaling up. Six years later, we’ve managed to grow a successful business and work with some of the world’s leading brands. Here are five tips on how to scale your agency:

Use news briefs, not releases, when contacting the media for certain stories
By Jacob McKimm
Axia Public Relations – June 19, 2020
Pitching a smaller story? Use a media brief. It’s the best way to maximize your public relations budget for them.

We Speak – But Have We Forgotten How to Communicate?
By Ella Minty
Influence (UK) – June 19, 2020
“If you speak loud enough, someone will hear you. But unless you say it clearly enough, no one will listen.”

PR’s Top Pros Talk: Matt Kucharski [VIDEO]
By Steve Barnes
O’Dwyers PR – June 19, 2020
Padilla president Matt Kucharski offers some pointers on how firms can make the most of the new reality they are facing.

Panel: Racial injustice demands action, not just rhetoric
By Rob Reinalda
PR Daily – June 19, 2020
Corporate vows and fleeting public attention make words spoken today, however impassioned, likely to float away unless executives and activists take definite steps to correct imbalances.

BerlinRosen’s Jonathan Rosen on Fatherhood and PR: Consider the World Your Kids Live In
By Nicole Schuman
PR News – June 19, 2020
In honor of Father’s Day, we spoke with Jonathan Rosen, discussing the influence of fatherhood on his PR work and vice versa.

How the PR industry has changed in the past 25 years
By Rob Reinalda
PR Daily – June 17, 2020
Ragan Hall of Fame honoree Philip A. Nardone looks back on his career, key personal decisions, the struggle of operating in a pandemic, and his favorite myth to bust.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.