Daily PR Brief – Mon 03/23/20


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Check out some of today’s best

PR/Comms industry news clips:

 

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Virus Crisis Provides PR Opportunity for Airlines, Cruise Lines (O’Dwyer’s – March 23, 2020)

COVID-19 and the State of Ohio: Governor Mike DeWine’s Model for Effective Crisis Response (Institute for Public Relations – March 20, 2020)

Handling Layoffs And Impacted Hourly Workers As An Effect Of Covid-19 (5W Public Relations – March 23, 2020)

Juggling kids and a career in PR (PRmoment (UK) – March 19, 2020)

MLB season in crisis following disastrous Astros scandal response (Agility PR – March 23, 2020)

How to make your online meeting a success (Media First (UK) – March 23, 2020)

PR Plus SEO: How Agencies Are Embracing Emerging Capabilities (PRovoke – March 23, 2020)

What PR Pros Anticipate in 2020’s Crisis Communication (Everything PR – March 23, 2020)

12 Tips for Telecommuting under COVID-19: Make sure your remote work strategy is a solution to the crisis, not the cause of a new one. (RBB Communications – March 21, 2020)

3 lessons I learned during the most stressful week of my 25+-year career (Communications Conversations – March 23, 2020)

Summary Section:

Virus Crisis Provides PR Opportunity for Airlines, Cruise Lines
By Rene Henry
O’Dwyer’s – March 23, 2020
Since both the airline and cruise line industries are asking U.S. taxpayers to bail them out to the tune of some $100 billion or more, I believe now is the time for them to do something to show the world their appreciation.

COVID-19 and the State of Ohio: Governor Mike DeWine’s Model for Effective Crisis Response
By Phillip Arceneaux, Ph.D.
Institute for Public Relations – March 20, 2020
As true for political public relations as it is for corporate public relations and public interest communications, unexpected crises arise more often than would be desirable.

Handling Layoffs And Impacted Hourly Workers As An Effect Of Covid-19
5W Public Relations – March 23, 2020
In this time of uncertainty, many businesses are faced with the difficult decision of how to maintain or restructure their workforces given the new economic reality.

Juggling kids and a career in PR
PRmoment (UK) – March 19, 2020
Parents who work in PR share their secrets for balancing careers and children.

MLB season in crisis following disastrous Astros scandal response
By Mike Atkinson
Agility PR – March 23, 2020
Clouded by a cheating scandal, unpopular changes to longstanding rules and an impending players strike, it seems anything MLB commissioner Rob Manfred tries ends up fired back at him with the exit velocity of a comebacker from a prolific slugger.

How to make your online meeting a success
By Adam Fisher
Media First (UK) – March 23, 2020
Welcome to the world of videoconferencing. Whether you are Skype calling a colleague or customer, Zoom hosting a team meeting, or live-streaming an event, video conferencing has swept the nation as the communication tool of choice.

PR Plus SEO: How Agencies Are Embracing Emerging Capabilities
By David Blecken
PRovoke – March 23, 2020
PR agencies are increasingly broadening their offer into new digital marketing areas such as SEO and paid media.

What PR Pros Anticipate in 2020’s Crisis Communication
By Julio Juarez
Everything PR – March 23, 2020
With the 2020 elections set to raise the need for crisis PR, crisis communicators will need to cut through the noise to offer brands suitable solutions. As such, this post highlights some of the PR pros’ predictions on crisis and ethics in PR.

12 Tips for Telecommuting under COVID-19: Make sure your remote work strategy is a solution to the crisis, not the cause of a new one.
By Robert Gill
RBB Communications – March 21, 2020
Based on our years of embracing remote work options for our employees, here are some guidelines to help make sure your telecommuting approach is the answer to a crisis, and not the source of a new one.

3 lessons I learned during the most stressful week of my 25+-year career
By Arik Hanson, Principal of ACH Communications
Communications Conversations – March 23, 2020
At the risk of adding yet another “what I’ve learned during the COVID-19 crisis” post to the internet ether, I just wasn’t sure what to write about this week. Clearly, COVID-19 has taken over our personal and professional lives. So, for the time being, it almost feels weird to write about anything BUT the virus.


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