Check out some of today’s best
PR/Comms industry news clips:
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PR GIF: Using GIF’s In Your PR Strategy
5W Public Relations – August 31, 2020
GIF’s have become powerhouses on social media, generating responses that make it worthwhile to incorporate them in communication activities.
Police PR under scrutiny for inaccurate reporting, bias
By Maya Lau
Los Angeles Times – August 30, 2020
Amid calls to defund police, the public relations machine within law enforcement is coming under scrutiny.
Facebook Fans Split in Trust of Site
By Steve Barnes
O’Dwyer’s – August 28, 2020
While a large majority of Facebook users say that they visit the platform at least once a day, they are more evenly split as regards their level of trust in Facebook and the brands that advertise on it.
5 ways the COVID-19 pandemic is changing media relations
By Tara Parsell
PR Daily – August 31, 2020
With social distancing and remote work on the rise, are best practices for reaching out to reporters changing? Navigating the ever-changing landscape of media is never easy.
Messages Received? Hits and Misses at America’s Virtual Conventions
By Gene Grabowski
PR News – August 28, 2020
How many times do we have to hear that “the stakes have never been higher?” Speakers used this trite phrase to describe the importance of the election.
Why telephone print interviews have become increasingly important
By Media First
Media First (UK) – August 31, 2020
We’ve looked in some detail in this media training blog about how coronavirus has changed the broadcast media landscape. What we haven’t covered to the same extent until now is the impact it has had on print media and, in turn, what that means for your spokespeople.
Take The Survey: How Is Global PR Industry Adapting To This Year’s Challenges?
PRovoke – August 31, 2020
Please take the third 60-second survey to help us continue charting the impact of Covid-19 on PR agencies and in-house comms departments.
Falwell Resigns, Creating a PR Opportunity for Liberty
By Ronn Torossian
Everything PR – August 31, 2020
It’s been a tense last couple of weeks for one of the nation’s largest evangelical colleges, Liberty University.
Media Relations Shrinks as a Public Relations Service; Cliff Notes to 3 Industry Reports
By Frank Strong
Sword and the Script – August 29, 2020
A survey finds media relations has been supplanted by social media, content marketing and other services provided by public relations.
5 Ways to Build Better Journalist Relationships
By Ron Stein
Crenshaw Communications – August 31, 2020
PR is all about who you know! How can PR pros make and keep relationships with journalists?
The Daily PR Brief is put together by media analysts at ITK Information Services.
All reports made with the help of media reporting software Report Mule.