Daily PR Brief – Thu 01/07/21


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Check out some of today’s best

PR/Comms industry news clips:

 

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Pizza Chain Bakes Itself into a Corner with Political Statement (PRNEWS – January 6, 2021)

PR’s Top Pros Talk: Charles Mardiks (O’Dwyer’s – January 7, 2021) [VIDEO]

Let’s take a deep-dive into internal business jargon that change agents and communicators should not run up the flagpole in 2021 (Ragan – January 7, 2021)

The Man (Trump) Can’t Even Pretend to Say the Right Thing Ishmael’s Corner ~ Storytelling Techniques For Business Communications % (Ishmael’s Corner – The Hoffman Agency – January 7, 2021)

The story of the inflatable costume that triggered a crisis (Media First (UK) – January 7, 2021)

Equality at a Major Intersection (Everything PR – January 7, 2021)

How To Combat Misinformation (HMA Public Relations – January 7, 2021)

Figuring Out Public Relations Writing (Culpwrit – January 6, 2021)

The Stevens Group PR Masters Podcast Acquispectives – Michael Kempner, Founder and CEO, MWWPR (CommPro (UK) – January 6, 2021) [PODCAST]

5 public relations trends that will gain traction post-COVID (Agility PR – January 7, 2021)

Summary Section:

Pizza Chain Bakes Itself into a Corner with Political Statement
By Seth Arenstein
PRNEWS – January 6, 2021
It’s difficult to imagine a scenario in which a PR professional would advise a client or company to issue a release like this.

PR’s Top Pros Talk: Charles Mardiks [VIDEO]
By Steve Barnes
O’Dwyer’s – January 7, 2021
Mardiks PR president Charles Mardiks discusses some of the strategies travel PR pros can use to get back into the game in the latest “PR’s Top Pros Talk” video interview with Doug Simon.

Let’s take a deep-dive into internal business jargon that change agents and communicators should not run up the flagpole in 2021
By Robby Brumberg
Ragan – January 7, 2021
A new Verizon survey lists the most grating, frustrating phrases to excise from your prose in the new year.

The Man (Trump) Can’t Even Pretend to Say the Right Thing Ishmael’s Corner ~ Storytelling Techniques For Business Communications %
By Lou Hoffman, CEO of the Hoffman Agency
Ishmael’s Corner – The Hoffman Agency – January 7, 2021
Trump’s latest missive to supposedly diffuse the rioters at the White House tells us the transition of power will be anything but peaceful.

The story of the inflatable costume that triggered a crisis
By Adam Fisher
Media First (UK) – January 7, 2021
When a staff member dressed up as a Christmas tree and strolled through a hospital’s emergency department, it was intended to spread a little festive cheer.

Equality at a Major Intersection
Everything PR – January 7, 2021
The sixth annual study, Woman in the Workplace, by McKinsey and LeanIn.org, grabbed more attention than usual since the heightened awareness was given to diversity and equality in the workplace.

How To Combat Misinformation
By Scott Hanson
HMA Public Relations – January 7, 2021
Did you know that a false news story is 70 percent more likely to be re-tweeted than a true story? After attending a PRSA presentation, Voices4Everyone, Scott shares best practices to pre-bunk misinformation.

Figuring Out Public Relations Writing
By Craig Engstrom
Culpwrit – January 6, 2021
Writing guru Craig Engstrom builds a strong case for the value of using figures of speech in your writing. . .and speaking.

The Stevens Group PR Masters Podcast Acquispectives – Michael Kempner, Founder and CEO, MWWPR [PODCAST]
CommPro (UK) – January 6, 2021
The era of the silent CEO is over. People are going to remember what you did during COVID. So, how do we continue to help clients do the right things – grow and build their businesses and brands – and get ready for the post-COVID environment?

5 public relations trends that will gain traction post-COVID
By Kristin Daher
Agility PR – January 7, 2021
COVID-19 has shaken up the strategies and channels that PR pros and marketers typically optimize to build relationships. The pandemic has also changed consumers’ expectations about the way brands should communicate with the public. Here are five post-COVID PR trends to watch in 2021.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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