Daily PR Brief – Thu 01/10/19


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Check out some of today’s best PR/Comms industry news clips:

media research services 30 jobs in the PR and marketing world (PR Daily – January 9, 2019)


Confessions of a PR person: ‘Companies have been burned by PR firms a lot’ (Digiday – January 9, 2019)


Crisis Response Starts at the Top (O’Dwyer’s – January 10, 2019)


6 free ways for ambitious PR pros to bolster their industry cred (PR Daily – January 10, 2019)


The PR News Checklist: 9 Tools to Prepare for Any Crisis (PR News – January 9, 2019)


5W Spotlight: Jusitn Chinich (5W Public Relations – January 10, 2019)


Busting Bias In The Creative Process (Forbes – January 10, 2019)


Managing reputation in the age of infinity (Seth’s Blog – January 9, 2019)


Are press embargoes still relevant in today’s news cycle? (Muck Rack Blog – January 8, 2019)


Jamie Lee Curtis criticises ‘Fiji Water Girl’ for Golden Globes PR stunt (Yahoo! Style UK – January 9, 2019)


Most compelling PR content of 2018? (Mississipi Business Journal – January 10, 2019)


5W Public Relations Posts 2018 Revenue Growth (CommPro – January 9, 2019)

Summary Section:

30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily – January 9, 2019
Which cities boast the best opportunities for job seekers? Find out, and then check out our roundup of current job openings.

Confessions of a PR person: ‘Companies have been burned by PR firms a lot’
By Ilyse Liffreing
Digiday – January 9, 2019
In our latest Confessions series, a publicist reveals how they were poached by a client.

Crisis Response Starts at the Top
By Bob McNaney
O’Dwyer’s – January 10, 2019
How you manage that crisis will either elevate you as a leader or burden you for the rest of your days at the organization — perhaps for the rest of your career.

6 free ways for ambitious PR pros to bolster their industry cred
By Carlin Twedt
PR Daily – January 10, 2019
Clever communications professionals can get a foot in the door with these practices designed to add lines to your résumé. 

The PR News Checklist: 9 Tools to Prepare for Any Crisis
By Justin Joffe
PR News – January 9, 2019
Here are some of the tools that communicators will be speaking about at our Crisis Management Summit.

5W Spotlight: Jusitn Chinich
5W Public Relations – January 10, 2019
In this week’s 5W Spotlight, we sat down with Justin Chinich, Senior Account Executive of B2B Tech, to discuss his journey into the PR industry.

Busting Bias In The Creative Process
By Courtney Kramer
Forbes – January 10, 2019
Reinforcing stereotypes in marketing is doing no one a favor.

Managing reputation in the age of infinity
By Seth Godin
Seth’s Blog – January 9, 2019
“Buyer beware” has never been a good way to build attention, trust or a brand with value.

Are press embargoes still relevant in today’s news cycle?
By Michelle Garrett
Muck Rack Blog – January 8, 2019
When PR people pitch news to journalists using an embargo, they’re sharing information (many times in the form of a press release) before the announcement date.

Jamie Lee Curtis criticises ‘Fiji Water Girl’ for Golden Globes PR stunt
By Danielle Fowler
Yahoo! Style UK – January 9, 2019
Although a large number of social media users saw the humorous side, Golden Globe attendee Jamie Lee Curtis has criticised the brand for not seeking permission from celebrities to take their photograph next to the products.

Most compelling PR content of 2018?
By Todd Smith
Mississipi Business Journal – January 10, 2019
Here is a short take on PR Week’s most read content of 2018 – and Denny’s fake press release last summer took the cake!

5W Public Relations Posts 2018 Revenue Growth
CommPro – January 9, 2019
5W Public Relations, one of America’s ten largest privately-held PR agencies, announced 2018 revenue, posting gross revenue of $35.3 Million and net fee income of $32.4 Million for the year.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.