Daily PR Brief – Thu 02/28/19


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Check out some of today’s best PR/Comms industry news clips:

media analysis

 

What to Do When Pitching Feels Like Following an Old Recipe (Public Relations Society of America – February 3, 2019)

30 jobs in the PR and marketing world (PR Daily – February 28, 2019)

How To Deal With Negative Press In A Positive Way (Forbes – February 28, 2019)

Facebook’s PR Lifeline (O’Dwyer’s – February 27, 2019)

Tips for Handling an Unexpected PR Crisis (PR News – February 28, 2019)

Four Ways PR Can Support Event Marketing (Meltwater Blog – February 28, 2019)

Day in the life: Get to know Laura Markofsky, vice president, MSL (Muck Rack Blog – February 28, 2019)

Eight Best PR Practices For Startups (Crenshaw Communications – February 27, 2019)

4 Modern PR Skills Worth Mastering (Behind the Lines – February 27, 2019)

The Intersection of Law and PR – Why the Mueller Report Will or Won’t Be Made Public (CommPro – February 28, 2019) [VIDEO]

The Hidden PR Disaster That Led to Huawei’s Crisis (OZY – February 28, 2019)

Summary Section:

What to Do When Pitching Feels Like Following an Old Recipe
By Michael Smart
Public Relations Society of America – February 3, 2019
When I question PR practitioners about their pitching habits, they often respond in the same way. 

30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily – February 28, 2019
Find out which major metropolitan areas are especially attractive to recent college graduates. Plus, checkout our roundup of current job openings. 

How To Deal With Negative Press In A Positive Way
By Forbes Agency Council
Forbes – February 28, 2019
So, what are the best steps for dealing with negative press? Eleven experts from Forbes Agency Council share strategies for responding and correcting course for smoother sailing ahead.

Facebook’s PR Lifeline
By Kevin McCauley
O’Dwyer’s – February 27, 2019
The Free Press advocacy group that fights for the people’s right to access technology and independent ownership of the media is throwing Facebook CEO Mark Zuckerberg a PR lifeline. He should grab it.

Tips for Handling an Unexpected PR Crisis
By Seth Arenstein
PR News – February 28, 2019
More than a few crises “come out of the blue,” says Emma Monks, head of trust and safety at Crisp.

Four Ways PR Can Support Event Marketing
By Michelle Garrett
Meltwater Blog – February 28, 2019
Event marketing is on the rise. PR can support event marketing in four critical ways.

Day in the life: Get to know Laura Markofsky, vice president, MSL
By Emma Haddad
Muck Rack Blog – February 28, 2019
Laura Markofsky is a Vice President at MSL, a global public relations and integrated communications partner that provides strategic counsel and creative thinking.

Eight Best PR Practices For Startups
By Dorothy Crenshaw
Crenshaw Communications – February 27, 2019
Public Relations is a useful brand-building tool for startups, especially for B2B companies. Here are eight best practices for startups.

4 Modern PR Skills Worth Mastering
By Ronn Torossian
Behind the Lines – February 27, 2019
Here are four modern PR skills you need to master in order to keep pace with the competition and be successful in today’s marketplace.

The Intersection of Law and PR – Why the Mueller Report Will or Won’t Be Made Public [VIDEO]
CommPro – February 28, 2019
The panel discussed the growing PR role of lawyers as spokespeople and whether it puts brands at risk. 

The Hidden PR Disaster That Led to Huawei’s Crisis
By Kathrin Hille
OZY – February 28, 2019
The telecom giant always had a tough task in convincing the West it could be trusted. But it made its job even harder by not listening to key advisers.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.