Check out some of today’s best
PR/Comms industry news clips:
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily – July 11, 2019
It might be time to make data a part of your professional DNA; many of the best jobs of 2019 require analysis of metrics. Find out which jobs earned the top—and bottom—spots.
Bad Things Happen When PR Pitches a Plagiarized Byliner
By Lou Hoffman, CEO of the Hoffman Agency
Ishmael’s Corner – The Hoffman Agency – July 10, 2019
What would you do if a journalist called you out for lifting published content and repackaging it as part of a bylined article?
14 Apps Top PR Executives Can’t Live Without
By Forbes Agency Council
Forbes – July 10, 2019
Set your PR team up for success with these must-have apps from the experts of Forbes Agency Council.
Why PR should get a slice of the marketing pie
By Josh Dare, Co-founder of The Hodges Partnership
PR Daily – July 10, 2019
As the media landscape has changed, and some time-honored truths have been upended, has the best use of your precious communications budget changed, too?
PR: Passionate about Pride or Profit?
Neo PR – July 11, 2019
When it comes to PR campaigns, brands have a habit at either getting it very right or horribly wrong. Following Pride month in June, we take a look at the brands that got Pride right, and the ones that didn’t!
More DTC Brands Dump Online Advertising and Hike PR
By William Comcowich
Glean.info – July 10, 2019
Direct-to-consumer (DTC) brands are investing in public relations as online advertising becomes less effective.
Why PR Pros Are The Most Versatile Writers
By Richard Etchison
Crenshaw Communications – July 10, 2019
From blog posts to media pitches, PR writers must shift gears constantly, adapting to the many divergent modes of persuasion.
3 reasons why your company needs media relations
By Yulia Dianova
Axia Public Relations – July 11, 2019
Having good media relations is critical for your company’s growth and development. Media connections build trust with your audience and increase potential leads.
6 “Tells” to Determine If You’re Ready for an Interview-Driven PR program
Amendola Communications – July 10, 2019
An interview-driven PR program can be powerful – or it can be a disaster. These 6 “tells”will help you determine whether you’re ready.
Industry speak: How has AI impacted the role of PR and communications?
By Farzanah Farveen
Marketing Interactive – July 11, 2019
AI is here and now. Here’s a look at what leading industry players are saying about the evolving face of comms.
The Daily PR Brief is put together by media analysts at ITK Information Services.
All reports made with the help of media reporting software Report Mule.