Daily PR Brief – Thu 09/12/19


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Check out some of today’s best

PR/Comms industry news clips:

media monitoring service

30 jobs in the PR and marketing world (PR Daily – September 11, 2019)

Follow These Best Practices For Press Releases (Everything PR – September 12, 2019)

How to use internal communication to improve transparency (Ragan – September 12, 2019)

Roche & DNA’s ‘Cuupcakes’ Campaign Wins Best In Show At 2019 Asia-Pacific SABRE Awards (The Holmes Report – September 12, 2019)

Position, Research and Tell Stories: PR Tips for Startups (PR News – September 11, 2019)

Ad/PR Execs Go Public on Gun Control (O’Dwyer’s – September 12, 2019)

Ethics Right at Your Fingertips (Public Relations Society of America – September 12, 2019)

Why Most Boycotts Fail But Others Win (Crenshaw Communications – September 12, 2019)

5 Years at HubSpot – Here’s What I Learned About Growth and Career (Iliyana Stareva Blog – September 11, 2019)

Is AI Coming for Your Job? (Everything PR – September 12, 2019)

Summary Section:

30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily – September 11, 2019
Before you jump at an offer to work in a major U.S. city, make sure you can afford the cost of living. Find out the priciest metropolitan areas, and then check out our list of current openings.

Follow These Best Practices For Press Releases
By Ronn Torossian
Everything PR – September 12, 2019
The practice of publishing a press release is one as old as the industry itself.

How to use internal communication to improve transparency
By Alison Davis, CEO of Davis & Company.
Ragan – September 12, 2019
Use these savvy tips, tools and tactics to build trust and boost engagement in your organization.

Roche & DNA’s ‘Cuupcakes’ Campaign Wins Best In Show At 2019 Asia-Pacific SABRE Awards
The Holmes Report – September 12, 2019
Ogilvy tops all agencies with 14 SABRE Awards, alongside impressive performances from Adfactors, BCW, Dentsu, Edelman and Weber Shandwick.

Position, Research and Tell Stories: PR Tips for Startups
By Shana Starr, CEO of Bastion Elevate
PR News – September 11, 2019
For the PR professional, it is essential to research the company’s market sector when beginning a relationship with a startup.

Ad/PR Execs Go Public on Gun Control
By Kevin McCauley
O’Dwyer’s – September 12, 2019
WPP’s Mark Read, Omnicom’s John Wren and Edelman’s Richard Edelman are the ad/PR firm CEOs among the 145 corporate leaders to sign a letter urging the Senate to pass gun control measures.

Ethics Right at Your Fingertips
By Anita Ford Saunders, APR
Public Relations Society of America – September 12, 2019
The BEPS Handbook gives historical context to why the Code of Ethics exists and has evolved.

Why Most Boycotts Fail But Others Win
By Dorothy Crenshaw
Crenshaw Communications – September 12, 2019
Studies tell us that most consumer boycotts fail. But there’s a key differentiator in most successful boycotts, and it’s not about hurting sales. It’s about PR.

5 Years at HubSpot – Here’s What I Learned About Growth and Career
By Iliyana Stareva
Iliyana Stareva Blog – September 11, 2019
I spent almost five years at HubSpot – here’s what I’ve learned and my top tips for anyone joining HubSpot or working there.

Is AI Coming for Your Job?
By Jim Crickell
Everything PR – September 12, 2019
Is AI Coming for Your Job? Persado is an artificial intelligence-driven company that utilizes machine learning to create compelling copy and branding.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.