Daily PR Brief – Thu 10/03/19


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Check out some of today’s best

PR/Comms industry news clips:

media monitoring

How To Tell That A Potential PR Client Might Not Be A Good Fit (Forbes – October 3, 2019)

30 jobs in the PR and marketing world (PR Daily – October 2, 2019)

How the Tech Industry Can Survive the Techlash (PR News – October 2, 2019)

Global Cloud-Based Communications and PR Solutions Leader (Cision – October 2, 2019)

How to Develop Marketing and Public Relations KPIs (Spin Sucks – October 2, 2019)

7 social media trends to watch out for before 2020 hits (Ragan – October 3, 2019)

How To Become a Fearless Public Speaker (CommPro – October 2, 2019)

Company culture: How it influences future business (Axia Public Relations – October 2, 2019)

PR Professionals Share What Irks Them About Reporters (Business 2 Community – October 2, 2019)

Beware the Crisis Case Study (RBB Communications – October 3, 2019)

Summary Section:

How To Tell That A Potential PR Client Might Not Be A Good Fit
By Nicole Jordan, Founder at Radix Collective
Forbes – October 3, 2019
Not all business prospects are created equal. I’ve had my share of run-ins with less-than-ideal new business contacts and heard countless stories.

30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily – October 2, 2019
Wondering which college degree you should pursue? Find out the top programs for 2019. Then, peruse our list of current job openings.

How the Tech Industry Can Survive the Techlash
By Alison McNally
PR News – October 2, 2019
The public needs to know about the downsides of technology, of course. But it seems the media covers few technology stories that lack a bad actor or two.

Global Cloud-Based Communications and PR Solutions Leader
By Kimberly Zhang, President and Editor-in-Chief of Under30CEO
Cision – October 2, 2019
Cision covers all aspects of your communication needs, helping you reach, target and engage your audience.

How to Develop Marketing and Public Relations KPIs
By Martin Waxman, CMO of Spin Sucks
Spin Sucks – October 2, 2019
In the #SpinSucksAMA, Marisa Ricciardi explains how to demonstrate value by developing marketing and public relations KPIs based on business goals.

7 social media trends to watch out for before 2020 hits
By Oliver Yonchev
Ragan – October 3, 2019
With the new year a scant three months away, communicators can and should get ahead of the curve by looking at emerging features and platforms. Here’s what to keep your eye on.

How To Become a Fearless Public Speaker
By Dave Aizer
CommPro – October 2, 2019
Once you leave your comfort zone, albeit painfully, there are three main techniques you can learn to help you become a dynamic and captivating public speaker.

Company culture: How it influences future business
By Clarissa Schearer
Axia Public Relations – October 2, 2019
Not only do positive employee experiences attract customers, but they also drive more positive media coverage.

PR Professionals Share What Irks Them About Reporters
By Hollie Geitner
Business 2 Community – October 2, 2019
I recently shared some feedback from reporters about their pet peeves when dealing with PR professionals. I’ve been overwhelmed by the reaction from many who’ve found the post helpful. So, in an attempt to present both “sides of the coin” (as a PR friend of mine suggested), I’m sharing what irks PR professionals when they are working with reporters.

Beware the Crisis Case Study
By Laura Guitar
RBB Communications – October 3, 2019
Looking for a crisis agency? Then you’ve probably seen some pretty compelling case studies—big name brands, major wins and encouraging outcomes. All bright, shiny and safe. But, please know, it’s all baloney.


The Daily PR Brief is put together by media analysts at ITK Information Services.

If you’re interested in setting up customized media reports for your company or need any help with media monitoring or media research services, feel free to reach out.

All reports made with the help of media reporting software Report Mule.