Daily PR Brief – Tue 07/07/20


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Check out some of today’s best

PR/Comms industry news clips:

media monitoring company

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Is Public Relations Management a Technology? [PR Tech Sum] (Sword and the Script – July 7, 2020)

How To Craft A Winning Award Submission (Crenshaw Communications – July 6, 2020)

10 ways to get media attention during this pandemic (PR Daily – July 6, 2020)

Media pulse: Public wants Congress to save local and diverse media (Agility PR – July 7, 2020)

Tips For PR Professionals To Navigate The Virtual Event Landscape (Forbes – July 7, 2020)

Time for a sense of perspective: Tell your leaders to take a break (Influence (UK) – July 7, 2020)

Deutsche Bank Calls Epstein a ‘Critical Mistake’ (O’Dwyer’s – July 7, 2020)

What future PR pros want brands to know about DE&I (PR Daily – July 7, 2020)

Warren Johnson on the PRmoment podcast: “As with any recession there is a certain thinning of the herd, but on aggregate there will be a re-professionalisation of the industry” (PRmoment (UK) – July 6, 2020) [PODCAST]

Ask a Reporter: Ben Fischer, Staff Writer, Sports Business Journal (PR News – July 7, 2020)

Bringing Employees Back to Work Safely (PRSay – July 6, 2020)

Summary Section:

Is Public Relations Management a Technology? [PR Tech Sum]
By Frank Strong
Sword and the Script – July 7, 2020
Welcome to the second half of 2020! Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors.

How To Craft A Winning Award Submission
By Taylor Carroll
Crenshaw Communications – July 6, 2020
Whether it’s a 40 Under 40 list for top executives or a trade case history honor, industry awards generate great PR for organizations and their employees.

10 ways to get media attention during this pandemic
By Erin Harrison
PR Daily – July 6, 2020
The question is, does “news” that’s not directly tied to COVID-19 matter in this climate? The short answer is “yes” – but it’s not as straightforward as that. I recently moderated a virtual panel, “Earning the Legal Media’s Attention in Times of Crisis,” where I was joined by Bob Ambrogi, LawSites blogger and LawNext podcast host, and Zach Warren, editor-in-chief of Legaltech News.

Media pulse: Public wants Congress to save local and diverse media
By Richard Carufel
Agility PR – July 7, 2020
The Multicultural Media & Correspondents Association (MMCA) recently released national opinion survey results showing overwhelming public support for Congressional relief efforts to save diverse and local media impacted by COVID-19.

Tips For PR Professionals To Navigate The Virtual Event Landscape
By Ben Chodor, President of Intrado Digital Media
Forbes – July 7, 2020
With many events going virtual through 2021 and beyond, it’s essential that communicators quickly adjust and evolve their press strategy to match the landscape.

Time for a sense of perspective: Tell your leaders to take a break
By Simon Marshall, CEO at TBD Marketing
Influence (UK) – July 7, 2020
Our leaders – the people that you and I advise every day – need a sense of perspective.

Deutsche Bank Calls Epstein a ‘Critical Mistake’
By Kevin McCauley
O’Dwyer’s – July 7, 2020
Jeffrey Epstein Deutsche Bank CEO Christian Sewing told colleagues today that taking on sex offender Jeffrey Epstein as a client was “a critical mistake that never should have happened.”

What future PR pros want brands to know about DE&I
By Haniya N. Shariff & Adriênne Bolden
PR Daily – July 7, 2020
Young consumers and employees are leading a revolution around equity and inclusion in the workplace. Here’s what they have to teach their future employers and clients.

Warren Johnson on the PRmoment podcast: “As with any recession there is a certain thinning of the herd, but on aggregate there will be a re-professionalisation of the industry” [PODCAST]
By Ben Smith
PRmoment (UK) – July 6, 2020
Warren Johnson on the PRmoment podcast: “As with any recession there is a certain thinning of the herd, but on aggregate there will be a re-professionalisation of the industry”

Ask a Reporter: Ben Fischer, Staff Writer, Sports Business Journal
By Nicole Schuman
PR News – July 7, 2020
During “Ask a Reporter” we will interview a fellow journalist, finding out what works best for them when it comes to media relations. For this edition, we caught up with Ben Fischer, staff writer at Sports Business Journal.

Bringing Employees Back to Work Safely
By Hilary JM Topper
PRSay – July 6, 2020
As parts of the country continue to emerge from the coronavirus shutdown, business owners are rethinking their workspaces to help their employees feel safe and productive.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.