Daily PR Brief – Tue 08/25/20


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Check out some of today’s best

PR/Comms industry news clips:

 

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2020 plans: How can comms teams adjust to face 2020 and beyond? (Firefly Communications – August 24, 2020)

Four Emerging Trends To Consider For Your Next Virtual Event (Forbes – August 24, 2020)

Polling Through A Pandemic: Methods And Madness (O’Dwyer’s – August 25, 2020)

How a PR pro changed the measurement landscape (Ragan – August 24, 2020)

Father of PR, Ivy Lee, Pioneered Tactics We Use Today (PR News – August 24, 2020)

Getting Help from VAs and Others for Repetitive Tasks (Spin Sucks – August 25, 2020)

Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say (Public Relations Society of America – August 25, 2020)

Why Companies Need to Rethink Their Communication Strategy for Remote Teams (CommPro – August 24, 2020) [Infographic]

How to navigate a TV Newsroom as a PR pro (Axia Public Relations – August 25, 2020)

Comms pros believe their companies will return to normal more quickly than their lives (Agility PR – August 25, 2020)

Summary Section:

2020 plans: How can comms teams adjust to face 2020 and beyond?
By Charlotte Stoel
Firefly Communications – August 24, 2020
2020 plans have been redrafted, pushed back and brought forward. How can comms teams rethink their ways of working to finish 2020 on a high?

Four Emerging Trends To Consider For Your Next Virtual Event
By Jennifer Best, Head of Marketing at All American Entertainment
Forbes – August 24, 2020
If you’re debating whether to pivot to virtual events or have already done so, you should be aware of what trends are emerging in the virtual event space.

Polling Through A Pandemic: Methods And Madness
By Karen Cyphers
O’Dwyer’s – August 25, 2020
Through these months, it’s become clear that the practice of survey research itself may be shifting. A few things stand out.

How a PR pro changed the measurement landscape
By Katie Delahaye Paine
Ragan – August 24, 2020
A revelation about the importance of proving the value of PR led the author to create several businesses—and eventually reshape the way the industry approached metrics and analytics.

Father of PR, Ivy Lee, Pioneered Tactics We Use Today
By Jared Meade
PR News – August 24, 2020
When companies issue statements, Lee would think, without the filter of the media, the public cannot possibly have the same level of trust or credibility.

Getting Help from VAs and Others for Repetitive Tasks
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks – August 25, 2020
Gini Dietrich and Chip Griffin discuss how to get the help many of us desperately need to relieve the burden of repetitive tasks.

Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say
By Kimberly Aldunate
Public Relations Society of America – August 25, 2020
PRSA recently hosted a webinar in its Diverse Dialogues series to celebrate LGBTQ Pride Month. Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community.

Why Companies Need to Rethink Their Communication Strategy for Remote Teams [Infographic]
By Sonali Datta
CommPro – August 24, 2020
With employees working from home for an indefinite time due to the pandemic, enabling collaboration and communication without hindrance to productivity is crucial for business continuity as well as employee engagement.

How to navigate a TV Newsroom as a PR pro
By Tiffany Griffith
Axia Public Relations – August 25, 2020
Learn the ins-and-outs of a TV Newsroom to maximize your earned media public relations efforts from a 20 year veteran of the news media industry.

Comms pros believe their companies will return to normal more quickly than their lives
By Richard Carufel
Agility PR – August 25, 2020
The COVID crisis has devastated everything in society, including both our personal and professional lives. But it may be the latter that adjusts and recovers quicker, at least according to marketers in a new study.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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