Daily PR Brief – Tue 10/30/18


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Check out some of today’s best PR/Comms industry news clips:

media monitoring software

2018 Digital Awards Finalists Announced by PR News (PR News – October 30, 2018)
Some simple steps to get ahead in the PR game (The Telegraph – October 29, 2018)
How to shutdown a never-ending phone call (PR Daily – October 29, 2018)
Havas Formula Creates Leadership Team With Regional Focus (The Holmes Report – October 30, 2018)
Behavourial Scientist Richard Shotton Talks Consumer Bias (Ep. 132) (The Echo Chamber Podcast – October 30, 2018) [PODCAST]
New Insights into Evaluation Stasis – Food for Thought (Institute for Public Relations – October 29, 2018)
The Three Social Media “Do” Rules for Success (Spin Sucks – October 30, 2018)
How to Craft a Proper Pro-Diversity Message (5W Public Relations – October 26, 2018)
8 Keys to Creating Presentations that Convince C-Suite Executives (Glean.info – October 29, 2018)
Are trade shows a waste of time for PR prospecting? (Muck Rack Blog – October 30, 2018)
Crisis Ready Q&A: How Does Crisis Readiness Translate From Government To Big Business To Solopreneurs? (Melissa Agnes – October 30, 2018) [VIDEO]

Summary Section:

2018 Digital Awards Finalists Announced by PR News
By Sophie Maerowitz
PR News – October 30, 2018
Finalists come from a range of backgrounds and organizations, from boutique PR firms to tech companies like Cisco and Microsoft.

Some simple steps to get ahead in the PR game
By Matthew Caines
The Telegraph – October 29, 2018
New PR agencies need to obsess about producing great work.

How to shutdown a never-ending phone call
By Laura Hale Brockway
PR Daily – October 29, 2018
Do you have co-workers or clients that love to bend your ear on the telephone? Here are some tactics to bring these unproductive sessions to a close.

Havas Formula Creates Leadership Team With Regional Focus
By Diana Marszalek
The Holmes Report – October 30, 2018
Created from four internal promotions, the new executive leadership team members are charged with building business while expanding the agency’s geographic footprint.

Behavourial Scientist Richard Shotton Talks Consumer Bias (Ep. 132) [PODCAST]
The Echo Chamber Podcast – October 30, 2018
Richard Shotton joins us in the Echo Chamber to look at how behavioral science is relevant to PR and communications.

New Insights into Evaluation Stasis – Food for Thought
By Jim Macnamara
Institute for Public Relations – October 29, 2018
In searching for answers to explain industry lag in evaluation and trying to find a way forward, studies have revealed a number of stated reasons including lack of budget, lack of standards, and lack of demand.

The Three Social Media “Do” Rules for Success
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks – October 30, 2018
Gini Dietrich has covered the six social media “don’ts,” and now it’s time to get on the good side of Miss Manners 2.0 talk about the right things to do.

How to Craft a Proper Pro-Diversity Message 
5W Public Relations – October 26, 2018
When you want to increase your market base or fan base, a good option may be to reach out to or connect with a group that is less represented in your market.

8 Keys to Creating Presentations that Convince C-Suite Executives
By William Comcowich
Glean.info – October 29, 2018
Media monitoring and measurement tools can gather and organize the necessary data, but PR pros need to explain the data in face-to-face presentations to convince top executives to approve their proposals.

Are trade shows a waste of time for PR prospecting?
By Meredith L. Eaton, Director of North America at Red Lorry Yellow Lorry
Muck Rack Blog – October 30, 2018
Networking for prospective new clients comes with the territory when growing your PR agency. But, are trade shows worth your time?

Crisis Ready Q&A: How Does Crisis Readiness Translate From Government To Big Business To Solopreneurs? [VIDEO]
Melissa Agnes – October 30, 2018
“Is crisis management different from industry to industry?”


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.