Daily PR Brief – Wed 02/06/19


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Check out some of today’s best PR/Comms industry news clips:

media monitoring service Facebook’s top PR exec is leaving (Recode – February 6, 2019)

8 Media Interview Mistakes To Avoid (Crenshaw Communications – February 5, 2019)

How To Better Manage Stress When You’re Managing A Team (Forbes – February 6, 2019)

Lessons for PR Pros From Amazon’s Campaign to Win Over NY (PR News – February 5, 2019)

From Duke Ellington and Billy Strayhorn to George Burns and Gracie Allen – What Creative Yin-Yang Collaborations Teach Us (Institute for Public Relations – February 6, 2019)

Trade Show Success: Venture Beyond Your Exhibition Booth (Spin Sucks – February 5, 2019)

3 Questions with a Top Woman in PR: Leadership Lessons and #MomLife (SHIFT Communications – February 6, 2019)

The Importance of TV News Monitoring – and How to Do It (Glean.info – February 6, 2019)

PR Lessons From The Bubble (Crenshaw Communications – February 6, 2019)

Why PR Agencies Are the Best Partners for Influencer Marketing Programs (March Communications – February 6, 2019)

Political Dog Whistles and Messaging Very Clear at State of the Union but Calls for Unity Were Smothered by Partisan Communications (CommPro – February 6, 2019)

Michael Gonda Leaves Chobani For McDonald’s Global Comms Role (The Holmes Report – February 5, 2019)

Summary Section:

Facebook’s top PR exec is leaving
By Kara Swisher
Recode – February 6, 2019
After a bruising year for the social media giant, longtime communications head Caryn Marooney is helping search for her replacement.

8 Media Interview Mistakes To Avoid
By Chris Harihar
Crenshaw Communications – February 5, 2019
Here are eight media interview mistakes every executive should avoid, regardless of whether the interview is in person or over the phone.

How To Better Manage Stress When You’re Managing A Team
By Andrea Keirn, Managing Director of Black Rhino Marketing Group
Forbes – February 6, 2019
Overall, what we need to remember is that our stress and how we handle it affects others.

Lessons for PR Pros From Amazon’s Campaign to Win Over NY
By Seth Arenstein, Editor of PR News
PR News – February 5, 2019
The saga, which is a critical story to many New Yorkers, has become fascinating watching for PR professionals.

From Duke Ellington and Billy Strayhorn to George Burns and Gracie Allen – What Creative Yin-Yang Collaborations Teach Us
By Jacqueline F. Strayer
Institute for Public Relations – February 6, 2019
What can these creative duo success stories teach you and your team that will help you achieve better results?

Trade Show Success: Venture Beyond Your Exhibition Booth
By Adam Smith
Spin Sucks – February 5, 2019
In this article, I’ll explain how to get the most out of going beyond your exhibition booth.

3 Questions with a Top Woman in PR: Leadership Lessons and #MomLife
By Megan Gaffney
SHIFT Communications – February 6, 2019
SHIFT had the honor of recognizing one of our own Vice Presidents, Amanda Munroe, as a Top Woman in PR by PR News. Learn more about Amanda’s successful journey.

The Importance of TV News Monitoring – and How to Do It
By William Comcowich
Glean.info – February 6, 2019
Despite the rise of online news, it remains vital for large organizations to monitor television news.

PR Lessons From The Bubble
By Dorothy Crenshaw, CEO, Crenshaw Communications
Crenshaw Communications – February 6, 2019
The 90s tech boom is back –  in a way. Last month I was at a fascinating discussion about that infamous period and its parallels to the cryptocurrency bubble of late.

Why PR Agencies Are the Best Partners for Influencer Marketing Programs
By Jodie Petrie
March Communications – February 6, 2019
Brand authenticity, storytelling, and technology have dramatically changed communications. Now, PR agencies are the place for influencer marketing chops.

Political Dog Whistles and Messaging Very Clear at State of the Union but Calls for Unity Were Smothered by Partisan Communications
By Scott Sobel
CommPro – February 6, 2019
So much controversy, such a polarized nation and everyone who watched or heard President Trump’s historically long State of the Union speech was no doubt riveted by the gravity of the moment and parsing each gesture and word.

Michael Gonda Leaves Chobani For McDonald’s Global Comms Role
By Diana Marszalek
The Holmes Report – February 5, 2019
Gonda, who led Chobani’s communications, has assumed a newly created position with the fast food giant.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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All reports made with the help of media reporting software Report Mule.