Daily PR Brief – Wed 06/02/21


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Check out some of today’s best

PR/Comms industry news clips:

 

media monitoring

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Top 25 PR Agencies By Size (Everything PR – June 2, 2021)

Naomi Osaka’s French Open withdrawal has turned into a public relations disaster for grand slam organisers (ABC News Australia – June 2, 2021)

Americans Can’t Tell Real News from Fake (O’Dwyer’s – June 1, 2021)

Allen & Gerritsen’s Eva Wasko: ‘Representation matters’ (PR Daily – June 2, 2021)

Osaka Fallout: Are Press Conferences Still the Answer? (PRNEWS – June 1, 2021)

All Success Starts With a Solid Strategy (PRSay – June 2, 2021)

PR across the pond: European communicators still struggling to reach digital maturity (Agility PR – June 2, 2021)

Business Leaders: PR Tips To Ace Media Interviews (Crenshaw Communications – June 1, 2021)

PR tactics to stop doing (Behind the Lines – June 1, 2021)

Ageism In the PR Industry With Elizabeth Harrison (PRovoke – June 1, 2021) [PODCAST]

Public Agencies Are Spending More on PR to Boost Their Reputations (California News Times – June 1, 2021)

Summary Section:

Top 25 PR Agencies By Size
Everything PR – June 2, 2021
According to Odwyers, here is the list of America’s 25 largest PR agencies by size.

Naomi Osaka’s French Open withdrawal has turned into a public relations disaster for grand slam organisers
By Tracey Holmes
ABC News Australia – June 2, 2021
The heavyweights of the four grand slam tennis tournaments have lost the public relations battle they have been engaged in over Naomi Osaka’s withdrawal from the French Open.

Americans Can’t Tell Real News from Fake
By Jon Gingerich
O’Dwyer’s – June 1, 2021
Americans who are the most confident in their ability to spot “fake news” online are the most likely to fall for it, according to a recent study.

Allen & Gerritsen’s Eva Wasko: ‘Representation matters’
By Ted Kitterman
PR Daily – June 2, 2021
Here’s how one PR pro is sharing with clients the need for DE&I on campaigns, in conference calls and around the decision-making table.

Osaka Fallout: Are Press Conferences Still the Answer?
By Nicole Schuman
PRNEWS – June 1, 2021
While the debate rages on as to whether or not Naomi Osaka should be reprimanded or applauded, the incident raises questions about the need for press conferences.

All Success Starts With a Solid Strategy
By Monique Farmer
PRSay – June 2, 2021
Whether we knowingly or subconsciously apply them, we use strategies in the face of most every challenge — from navigating a busy day to meeting business objectives.

PR across the pond: European communicators still struggling to reach digital maturity
By Richard Carufel
Agility PR – June 2, 2021
A new study of communication professionals in Europe offers an overview of the key challenges facing the PR industry on the continent—and not surprisingly, PR pros here at home are battling many of the same issues and obstacles.

Business Leaders: PR Tips To Ace Media Interviews
By Bindi Saikia
Crenshaw Communications – June 1, 2021
Not every business executive is interview ready. What can PR pros do to prep them to face the media?

PR tactics to stop doing
By Ronn Torossian, CEO of 5WPR
Behind the Lines – June 1, 2021
The world of PR and marketing is continuously evolving. Sometimes, it is hard to keep up with the seemingly constant change of trends, social media platforms, and influencers. What is more manageable is to focus on what not to do. Here are five PR tactics that PR professionals should leave in the past.

Ageism In the PR Industry With Elizabeth Harrison [PODCAST]
By PRovoke Media
PRovoke – June 1, 2021
H&S founder/CEO Elizabeth Harrison talks about why ageism continues to be relatively taboo and unaddressed in the PR industry.

Public Agencies Are Spending More on PR to Boost Their Reputations
California News Times – June 1, 2021
In some cases, public relations companies have contracts to oversee service and announcement message campaigns, while others are trying to enhance the image or reputation of the public sector itself. These PR contracts are becoming more publicly funded each year.


The Daily PR Brief is put together by media analysts at ITK Information Services.

If you’re interested in setting up customized media reports for your company or need any help with media monitoring or media research services, feel free to reach out.

All reports made with the help of media reporting software Report Mule.