Daily PR Brief – Wed 07/03/19


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(Note: The Daily PR Brief will be off 7/4-7/5, returning Monday 7/8)

Check out some of today’s best

PR/Comms industry news clips:

3 takeaways from Cannes Lions any PR or marketing pro can apply (PR Daily – July 2, 2019)

15 Strategies To Help Agencies And Clients Develop Strong Working Relationships (Forbes – July 2, 2019)

Twitter Is Major Source for Journalists (O’Dwyer’s – July 3, 2019)

Why PR Must Own Online Reputation and the PESO Model (Spin Sucks – July 3, 2019)

Takeaways from the Boston PRSA Social Media Summit (SHIFT Communications – July 3, 2019)

Making it in PR in 2019 (Everything PR – July 2, 2019)

From Virtual to Very Real: How VR Can Impact the Public Relations Space (Cookerly – July 2, 2019)

17 Learnings from the 2019 Internet Trends Report by Mary Meeker (Iliyana Stareva Blog – July 3, 2019)

The Role of Public Affairs in U.S. Seapower, Pt. 1 (Center for International Maritime Security – July 3, 2019)

Most Communications Pros Cite Fake News as Major Issue but Lack Tools & Strategies to Respond (Glean.info – July 3, 2019)

Summary Section:

3 takeaways from Cannes Lions any PR or marketing pro can apply
By Beki Winchel
PR Daily – July 2, 2019
If you think the festival that celebrated the best in creative advertising and marketing can’t carry insights for your position, think again.

15 Strategies To Help Agencies And Clients Develop Strong Working Relationships
By Forbes Agency Council
Forbes – July 2, 2019
Members of Forbes Agency Council offer their insights into how an agency can develop a strong working relationship with a new client.

Twitter Is Major Source for Journalists
By Steve Barnes
O’Dwyer’s – July 3, 2019
As the importance of social media in the news gathering process continues to grow, Twitter rules the social media roost with most journalists, according to a new survey.

Why PR Must Own Online Reputation and the PESO Model
By Jon Goldberg, Founder and CEO of Reputation Architects
Spin Sucks – July 3, 2019
The blurring lines between PR and marketing have communications pros worried. Jon Goldberg explains why PR should own the PESO model and reputation.

Takeaways from the Boston PRSA Social Media Summit
By Maddie Peters
SHIFT Communications – July 3, 2019
Want to know the latest on from Boston’s PRSA Social Media Summit? Here are the key takeaways from this year’s event.

Making it in PR in 2019
By Julio Juarez
Everything PR – July 2, 2019
Making it in PR in 2019 A career in public relations has long been portrayed as a glamorous career path, filled to bursting with designer products,

From Virtual to Very Real: How VR Can Impact the Public Relations Space
By Alejandra Gallegos
Cookerly – July 2, 2019
Cookerly is always looking for new innovations for its clients, and we recently had the opportunity to learn more about virtual reality (VR) at Foundry 45.

17 Learnings from the 2019 Internet Trends Report by Mary Meeker
By Iliyana Stareva, Global Partner Program Manager at HubSpot
Iliyana Stareva Blog – July 3, 2019
Here are my key learnings from the 2019 Internet Trends Report by Mary Meeker.

The Role of Public Affairs in U.S. Seapower, Pt. 1
By Arlo Abrahamson
Center for International Maritime Security – July 3, 2019
The underlying question remains, “How can the Navy’s public affairs program successfully support the U.S. maritime strategy for twenty-first century seapower?”

Most Communications Pros Cite Fake News as Major Issue but Lack Tools & Strategies to Respond
By William Comcowich
Glean.info – July 3, 2019
Although many North American communications professionals avidly follow he debate about fake news, many say their organization lacks sophisticated fake news monitoring tools or procedures for responding to fake news attacks.


The Daily PR Brief is put together by media analysts at ITK Information Services.

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